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Thought Leadership

Latest in IRL advertising.

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A New (i.e. Better) Way To Buy Video Advertising

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Realizing the Potential of Enhanced In-Scene

The industry's trajectory is unmistakably veering towards methods that not only capture attention but also align with the preferences of a discerning audience. Enhanced In-Scene Advertising stands at the forefront of this evolution, paving the way for a more impactful and consumer-centric advertising landscape. 
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Unveiling the Future: Enhanced In-Scene Advertising Redefining Video Marketing

Enhanced In-Scene Advertising emerges as a beacon of innovation in the dynamic world of video marketing. As the industry navigates the changing tides, the adoption of AI-driven technologies signals not just a trend but a fundamental shift towards a more effective and sustainable advertising future. 
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Product Placement and Human Emotion

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A New Ad Model For CTV & Streaming

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Beyond the 1% of creator monetization

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The Top Social Media Influencers Make More Than You Think!

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Creators Need A New Way To Monetize Their Content

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Generative Fusion Revolutionizing Product Placement For Advertisers

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A media buyer’s approach to scaling product placement

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Did You Notice That Brand In The Movies?

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Why Product Placement Is Better Than Traditional Advertising

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